Privacy Policy

Updated on October 29, 2025.

Introduction and Overview

At Senhor Carros, we value clarity, security, and respect for the privacy of all users who access our platform. Our website, https://senhorcarros.com, offers informative content focused on the automotive universe and the world of games, aiming to guide readers through analyses, comparisons, relevant updates, and practical information about the automotive sector and the gaming industry.

This Privacy Policy describes how we collect, use, store, and protect personal data provided or generated during browsing. Our commitment is to follow principles of transparency, accountability, and compliance with current data protection laws.

We recommend that all users carefully read the following topics to understand what information may be collected, how it is used, and what their rights are regarding the processing of this data. If you have any questions, we are available through our official contact channel: https://senhorcarros.com/contact

Scope of the Privacy Policy

This policy applies to any and all collection of personal data carried out during your interaction with O Senhor Carros, including access to the official website, use of resources, forms, comments, and other functionalities linked to our digital platform.

The provisions described herein relate exclusively to the online environment maintained by O Senhor Carros. They do not apply to third-party websites that may be mentioned, recommended, or accessed through links provided on our pages. We suggest that users consult the privacy policies of these external websites before interacting with any of them.

Consent

By accessing and using the services offered in https://senhorcarros.comBy doing so, you declare that you have read, understood, and agreed to this Privacy Policy. Continued browsing, reading content, using tools, or submitting data through the website constitutes clear and informed consent for the processing of your information in accordance with the terms established herein.

Use of the platform also implies acceptance of our Terms of Use, available at [link to Terms of Use]. https://senhorcarros.com/terms. If you do not agree with any of the practices described, we recommend that you stop using the site immediately.

Content Generated by Artificial Intelligence

Mr. Cars can use artificial intelligence tools to assist in organizing, structuring, and presenting content. These resources can contribute to improving visual clarity, synthesizing technical information, and supporting the preparation of formats such as lists and comparisons.

No AI-generated content is published automatically. All materials undergo rigorous editorial review by human professionals, ensuring the quality, context, and accuracy of the information. The use of technology is complementary and does not replace responsible editorial judgment.

If you would like to learn more about how we use artificial intelligence in our content production process, please contact us using the form available on our official support page.

Senhor Carros remains committed to the responsible production of content and the ethical use of technology as a tool to support information.

I. Data Collection Practices

Senhor Carros adopts data collection practices based on responsibility, transparency, and respect for user privacy. The information collected is used to ensure security, technical performance, and personalization of the browsing experience.

We collect data in three main ways: through information you provide directly, through data automatically captured from your browser or device, and occasionally through technologies used by trusted external partners.

A. INFORMATION PROVIDED BY YOU

Much of the content available on O Senhor Carros can be accessed freely, without the need for personal identification. However, certain features may require the submission of specific information, such as contact forms, comments, newsletter subscriptions, or other interactive services.

In these cases, you may be asked to provide information such as your name, email address, approximate location, or other data necessary for the requested functionality. This data allows us to provide an appropriate response to your request, send communications that you have consented to receive, or personalize features according to your preferences.

Whenever you contact us through official channels, respond to surveys, or share suggestions, the data you provide will be used exclusively for the stated purposes. We do not use this information for purposes other than those with your consent or expectation.

B. INFORMATION COLLECTED AUTOMATICALLY

During browsing, certain technical data is automatically collected to ensure the proper functioning of the website. We use log files, cookies, and analytics technologies to record data such as IP address, browser type and version, date and time of access, time spent on pages, and browsing flow within the platform.

This information allows us to identify technical flaws, improve website performance, protect the environment against attempts at misuse, and adjust usability elements for different devices and browsers.

We also use cookies and similar technologies to recognize browsing preferences, such as recently visited pages or frequently accessed sections. These features help adapt the presentation of content to your usage profile and understand which areas of the platform are most relevant to the audience.

You can configure your browser at any time to restrict or disable the use of cookies. However, disabling them may affect the functioning of some features. By continuing to browse the site without modifying these settings, you agree to the use of these technologies as described in this policy.

C. INFORMATION FROM THIRD-PARTY SOURCES

Senhor Carros may interact with advertising networks, analytics services, and other third-party platforms to enable the platform's operation, display relevant ads, or measure engagement with sponsored content.

These partners may use cookies, pixels, embedded scripts, or other technologies to collect information such as IP address, access time, approximate location, browser type, and interactions with certain content blocks or advertising banners.

This data is processed in aggregate form and follows the privacy policies of the respective companies responsible for the tools. Senhor Carros does not share personal information with these partners, nor does it have direct control over how this data is stored or used by third parties.

In cases such as the use of Google cookies (e.g., DART), you can opt out of seeing personalized ads by configuring your preferences directly in the company's ad management tools. We recommend that users consult the privacy policies of the aforementioned external services to understand how their data may be handled.

Important: The Privacy Policy of O Senhor Carros applies exclusively to data collected on our own infrastructure and does not cover the use of information on third-party websites or tools, even if linked from our pages.

II. SMS Notifications and User Consent

A. AUTHORIZATION OF CONSENT

Senhor Carros respects your privacy and follows the guidelines set forth in the General Data Protection Law (Law No. 13.709/2018), as well as Anatel regulations regarding the sending of electronic messages.

When you provide your phone number on any form, contact field, or similar feature, you may be asked to authorize receiving SMS messages. This consent will always be requested clearly, through a checkbox with an explicit description of the type of communication that may be sent.

If you choose to consent, you may receive messages containing updates, promotional communications, information about website features, or other notices that may be of interest to you. This choice is voluntary. Use of the website and access to its content are not conditional upon providing your phone number or accepting to receive messages.

B. CANCELLATION OF RECEIPT OF SMS MESSAGES

If you change your mind, you can unsubscribe from receiving messages at any time. To do so, simply reply with the word “UNSUBSCRIBE” to any SMS sent. Your number will be removed from the list quickly and permanently.

If you prefer to cancel through another channel or have questions about your communication preferences, please contact us using the form available at [website address]. senhorcarros.com/contact

Our commitment is to maintain a transparent and respectful relationship. All communication decisions are under your control, and your choices will always be handled responsibly.

III. Purpose and Use of Collected Information

Senhor Carros collects data with the goal of providing a safe, functional, and personalized experience for users. The information obtained is used exclusively for legitimate purposes related to platform maintenance, improvement of services offered, and protection of the digital environment. All practices are conducted based on principles of transparency, adequacy, and responsibility.

3.1 Stability and technical performance

Technical navigation data is essential to ensure the proper functioning of the website. We use this information to identify faults, correct errors, optimize compatibility with different devices and browsers, and maintain efficient page loading. Continuous performance monitoring allows us to offer a smooth and reliable browsing experience.

3.2 Personalizing the user experience

The way you interact with the site helps us understand your preferences. Based on these patterns, we can reorganize navigation elements, suggest related content, and adjust functionalities to make the experience more intuitive, relevant, and practical.

3.3 Engagement Analysis

We collect metrics such as time spent on the site, page scrolling, clicks, and navigation paths to understand what works best. This data serves as a basis for reorganizing the site's structure, improving content presentation, and prioritizing areas that are most valuable to users.

3.4 Resource Development

The information gathered helps guide the creation of new features, the evolution of existing resources, and the adaptation of the platform to user needs. This may include adjustments to filters, search tools, quick access areas, or general interface improvements.

3.5 Support and direct communication

When you contact us through official forms or channels, we use the information you provide to respond accurately, offer technical support, and track improvements based on your feedback. We may also follow up to verify if the service was satisfactory or if the issue was resolved.

3.6 Communications and updates via email

Users subscribed to our email list may receive messages with useful information, featured content, or notifications about relevant updates. All communications include an unsubscribe option, and users can adjust their preferences at any time.

3.7 Security and fraud prevention

The data collected is also used to monitor suspicious behavior, identify unauthorized access, and protect the digital environment against abuse. We adopt preventative practices and security tools that allow us to act quickly in the face of potential threats.

The data processing carried out by O Senhor Carros follows an ethical and respectful approach, in accordance with current legislation. Practices are regularly reviewed to keep pace with technological advancements and ensure that user privacy and rights are always preserved.

Cookie Policy

This Cookie Policy describes how Senhor Carros uses cookies and similar technologies to improve your experience on the platform. Here, we explain what cookies are, what types we use, what they are for, and how you can manage or disable them directly in your browser.

Understanding Cookies

Cookies are small text files stored on your device when you access a website. They help remember preferences, record previous interactions, and ensure that browsing is safe and functional.

Mr. Cars uses cookies for various purposes, including:

  • Recognize recurring visits and keep preferences saved.
  • Optimize page load times.
  • Analyze usage patterns and adjust the website according to user behavior.
  • Identify and prevent suspicious activities.
  • Display more relevant promotional content.

In addition to improving usability, cookies also help protect the platform environment by detecting unauthorized access and contributing to data integrity.

How We Use Cookies

The cookies used on the platform are divided into different categories, according to their function:

Essential Cookies

They are necessary for the basic functioning of the website. They ensure that pages load correctly and that fundamental features, such as authentication and navigation stability, are available.

Personalization cookies

They allow you to remember settings you've made, such as your preferred language or previously viewed content. This allows us to offer a more intuitive browsing experience, tailored to your usage profile.

Performance and analytics cookies

They help us understand how users interact with the platform. We monitor time spent on the site, clicks, and navigation between pages to continuously improve the structure and effectiveness of the content presented.

Security cookies

They contribute to the protection of accounts and personal data. They allow for the identification of risk patterns, prevention of unauthorized access, and monitoring of potential threats to the integrity of the platform.

Advertising and marketing cookies

These cookies are used to display more relevant promotional content based on your interests and browsing behavior. In some cases, external partners may use their own tracking technologies. These cookies are governed by the privacy policies of the respective companies, which you can consult directly.

Managing or Disabling Cookies

You can adjust your cookie settings directly in your browser. You can allow all cookies, block them selectively, or disable them completely. However, restricting essential cookies may limit or unavailable certain website functionalities.

Disabling personalization cookies may affect browsing speed and require you to manually reset your preferences on each visit. Restricting analytics cookies may limit our ability to improve content and identify necessary adjustments. Even when blocking advertising cookies, ads may still be displayed, but with less relevance.

For specific guidance on how to change these settings, please consult the help or support section of the browser you are using. Understanding how cookies work allows you to make informed decisions about your experience when using Senhor Carros.

The Cookies We Use

The cookies used by O Senhor Carros play an important role in the platform's stability, personalization of browsing experience, and continuous improvement of the features offered. Below, we present the main types of cookies used and their respective purposes.

Account and login cookies

These cookies help manage the account creation and user authentication process. They allow you to keep sessions securely active without having to re-enter credentials when switching pages. In many cases, account preferences are stored to make future visits more convenient, even after the session ends.

Email signup cookies

If you have chosen to receive communications via email, specific cookies help to record your preferences. They are also used to adjust the frequency of mailings and ensure that the content delivered is relevant to your history of interaction with the platform.

Form and survey cookies

When forms, surveys, or contact fields are used, cookies may temporarily store basic data to avoid repeating information and to prevent previously answered questionnaires from being displayed again. This optimizes feedback collection and makes navigation smoother.

Personalization cookies

These cookies record visual or functional preferences, such as language, layout, and user-adjusted settings. By saving these choices, the website provides a more consistent and personalized experience with each visit.

Third-party provider cookies

Trusted third-party services may operate within the site's framework and use their own cookies for technical analysis or delivery of promotional content. Although integrated into navigation, these cookies adhere to the privacy policies of their respective providers.

Analytics and performance cookies

We use tools such as Google Analytics To monitor how visitors interact with the website. These cookies collect statistical data, such as visit time, clicks, and browsing behavior. The information helps identify areas for improvement, correct flaws, and make the website structure more efficient. For more details on using Google Analytics, please consult the tool's official documentation.

Testing and development cookies

During the implementation of new features, temporary cookies may be used to verify that the functionalities are operating correctly. They help ensure that updates are carried out safely, without negatively impacting the user experience.

Advertising cookies

Advertising partners may use cookies to present more relevant ads based on user interactions and interests. These technologies help measure campaign effectiveness and personalize the content displayed. If you prefer, you can adjust these preferences directly in the [link to cookie settings]. Google ad settings or access www.aboutads.info for additional management options.

How to Block Cookies

You can review, limit, or disable cookies at any time through your browser settings. Most browsers offer specific guides for managing cookies. Below are some useful links:

Disabling cookies may compromise the functionality of some areas of the site, especially those related to the user's account, saved preferences, or browsing customization. However, you still retain control over which cookies you wish to allow or disallow.

Managing cookies consciously allows you to find the ideal balance between privacy, convenience, and functionality when using Senhor Carros.

IV. Commitment to Data Protection

Senhor Carros treats the protection of personal data with seriousness and responsibility. We do not sell, rent, or trade personal information with third parties under any circumstances. In limited situations, we may share data in an aggregated, anonymized form without the possibility of individual identification. This type of use contributes to the improvement of functionalities, performance analysis, and development of platform enhancements, without compromising user privacy.

We are committed to complying with current data protection regulations in Brazil, especially the General Data Protection Law (LGPD). Users may opt out of analyses based on anonymized data at any time. To do so, simply contact us through the channel available at [website address]. https://senhorcarros.com/contact

Technical and administrative measures are adopted to ensure that all data is handled with high security standards. We use encryption protocols to protect information during transmission, permission-based access control systems, and continuous monitoring mechanisms to detect any abnormal behavior or unauthorized access. The infrastructure is periodically evaluated through testing and audits.

Even though we adopt best practices and security resources, no digital system can offer absolute protection against external threats. In the event of an incident affecting the integrity or confidentiality of personal data, Senhor Carros will act immediately to contain the damage, restore security, and comply with all applicable legal obligations. If data is compromised, affected users will be clearly informed and guided on the next steps.

Protecting user data is not only a legal obligation, but also part of our commitment to trust and respect. We strive to maintain a transparent, secure, and ethical environment where visitors can browse with peace of mind, knowing that their information is being handled responsibly.

V. Exercising Your Privacy Rights

5.1 Recognition of your rights

Senhor Carros recognizes that each user has the right to understand and control how their personal data is handled. Regardless of whether you are an occasional visitor or a more active user, we respect your autonomy in exercising the rights provided for in data protection legislation.

Depending on the jurisdiction in which you are located, you may be able to exercise different rights regarding your personal data. This may include accessing the information we collect, requesting corrections or updates, restricting processing in certain circumstances, or, where applicable, permanently deleting the data. In some cases, certain records may be kept due to legal obligations, such as for tax, security, or regulatory compliance purposes.

Our goal is to ensure that these rights are respected in a clear, efficient, and transparent manner. All privacy requests can be made directly through our official channel: https://senhorcarros.com/contact

5.2 Data Retention Policy

We retain personal data only for as long as necessary to fulfill the purposes for which it was collected. This includes providing support, continuously improving the platform, complying with legal obligations, and preventing operational or security risks.

Examples of data that may be retained for a limited time include your email address, the history of interactions on contact forms, or technical data necessary for incident diagnosis and prevention. Once this information is no longer needed, it will be securely deleted or anonymized so that it cannot be associated with a specific individual.

If you wish to request the deletion of your personal data, simply fill out the form available at [link]. https://senhorcarros.com/contactOnce your request is received, we will begin the review and exclusion process in accordance with applicable law. You will be notified of the completion of your request or the need for partial retention, when required by law.

Senhor Carros maintains an ongoing commitment to responsible data management, adopting clear, secure practices aligned with users' privacy expectations. Our procedures ensure that data is treated with respect and that your rights are always considered at every stage.

VI. Compliance with Brazil's LGPD

Senhor Carros fully complies with the principles and requirements established by the General Data Protection Law (Law No. 13.709/2018), ensuring that the processing of personal data of users located in Brazil occurs in a legitimate, transparent and secure manner.

All data is collected and processed for specific purposes, in a manner consistent with the principles of necessity, clarity of information, and protection against unauthorized access. Users have the right to know what data is stored, why it is used, and with whom it may eventually be shared.

The right to request access to information, corrections, limitations on use, or deletion of personal data is also guaranteed, when applicable. If the processing was carried out based on consent, it is possible to revoke it at any time, without prejudice to the legality of operations carried out previously.

Senhor Carros adopts technical and administrative measures to prevent leaks, misuse, or unauthorized access, respecting all rights provided for by the LGPD (Brazilian General Data Protection Law). If you have any questions, wish to exercise your rights, or want to register a concern related to data protection, please contact us through our official channel: https://senhorcarros.com/contact

You can also, if necessary, contact the National Data Protection Authority (ANPD) directly to submit formal questions or complaints.

VII. Parental Supervision and Children's Data

Mr. Cars takes protecting children's privacy seriously. Our platform is intended for an adult audience and is not aimed at children under 13 years of age. We do not intentionally collect, store, or solicit personal information from children in this age group.

We recommend that parents and guardians monitor their children's digital activities and guide them on the safe use of the internet. Active family involvement is essential to promote healthy online habits and prevent the unintentional sharing of personal data by minors.

We understand that in digital environments, it's not always possible to verify the age of those accessing the platform. Therefore, we adopt a preventative approach and, whenever we identify any data submission by users under 13 years of age, the records will be promptly removed and no further data collection will be permitted.

If you suspect that a child under your care has shared personal data with Mr. Cars, please contact us immediately using the official form available at [website address]. https://senhorcarros.com/contactOnce we receive your notification, our team will prioritize your case and take all necessary steps to ensure compliance with the LGPD (Brazilian General Data Protection Law) and other applicable regulations regarding the protection of minors' data.

Senhor Carros maintains an ongoing commitment to the digital safety, privacy, and well-being of all users and will continue to implement efforts to prevent the improper collection of children's data.

VIII. Future Updates to Our Privacy Policy

Senhor Carros may update this Privacy Policy whenever necessary to reflect changes in legislation, platform structure, or data processing practices. These updates may occur due to the introduction of new features, security improvements, operational revisions, or adaptations to user needs.

We are committed to maintaining transparency in all modifications. Whenever this policy is updated, the new version will be published on this same page, highlighting any relevant changes. We recommend that users periodically review the content of this policy to monitor how their information is being used.

By continuing to use the platform after an updated version is published, you agree to the new terms. If the new policy does not meet your preferences or expectations, it is recommended that you discontinue using the services to ensure that your privacy choices are respected.

IX. Contact Information

If you have any questions about this Privacy Policy, the data processing carried out by Senhor Carros, or your rights as a data subject, we invite you to contact us through our official form: https://senhorcarros.com/contact

Our team is available to answer any questions, provide support, and offer guidance on the privacy practices adopted by the platform. Senhor Carros values user trust and is committed to providing clear, respectful, and efficient service in all requests related to data protection.