Jaguar It is the luxury car brand of Jaguar Land Rover, a multinational automobile manufacturer headquartered in Whitley, Coventry, England, owned by the Indian company Tata Motors since 2008. It was founded as SS Cars Ltd in 1922 and changed its name to Jaguar in 1945.
By combining performance and luxury in its products, its direct competitors include BMW, Mercedes-Benz, Porsche, Cadillac, Infiniti, among others.
Founded in 1922 as the Swallow Sidecar Company by two motorcycle enthusiasts, William Lyons and William Walmsley. The Jaguar name first appeared on the four-door SS Jaguar 2.5 Litre model, days before the 1935 London Motor Show. The name SS Cars Ltd was on all models of the brand, but they were renamed Jaguar Cars Ltd after the Second World War, due to the unfavorable connotation of the SS acronym.

An average depreciation of 10.95% with an average value per vehicle of R$339,843Leaving the Jaguar ranked 21st among brands that depreciate the least in one year.